A photographer and director, Chris Saunders's work is typically vibrant, fresh, appealing and experimental, with a characteristic 'street' quality and engaging humour.

Hailing from a background in fashion photography, Saunders increasingly approaches all his projects from the standpoint of a visual storyteller. He seeks to create realistic, believable characters from all walks of life, and uses a considered, research driven process to build authentic, emotionally stirring stories in visual media.

Chris Saunders has worked with leading agencies both locally and internationally, including the BBDO group, Jupiter Drawing Room, Ogilvy Johannesburg and Cape Town, M&C Saatchi Abel, and Saatchi London; brands such as Virgin Active, Red Bull international; and magazines including Dazed among many others. He is represented by Lampost for stills photography, and Ola!Films for his work in video direction. He was the recipient of a year long grant at Fabrica, Benetton's Creative Research Facility in 2010.